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May 21st, 2012 by Admin Advertising surveys indicate that mobile billboards have a high recall rate that reaches up to 97% among consumers. Hence, many wrap car service companies are expanding operations and to drive free car in USA and Canada is now highly possible if one is lucky enough to be chosen from a database of drivers available to advertisers. |
What advertisers in search of drivers for car wrap billboards usually do is engage the services of companies dedicated to wrap ads for vehicles. These companies maintain a database listing potential ad-wrap car drivers including their demographics and match these data with the specific needs of advertiser companies. Hence, a prospective wrap car driver should be prepared to give information on how often he or she drives on a weekly basis, how many miles are covered, where are the specific parking locations for his/her car and how much time is the car parked at these areas.
To register with these companies is easy, as registration could often be done online. In fact, only online applications are accepted by some ad wrap car service providers. There are also websites selling directories of wrap car ad companies, but such reference materials could be totally useless. Registration for prospective drivers is for free in wrap car ad service companies’ websites. All the registering drivers have to do is prove that they are over 18 years of age, have a valid license, insurance and a good driving record, as well as show that driving, (as well as parking) takes them to the places where advertisers would want to have their product or service messages displayed prominently.
Executives in many media companies, as well as those in advertiser companies, agree that car wrap advertising is the wave of the future in sending out marketing messages in the most cost-effective way possible. They say that the colorful advertising car wraps serve as magnets to drivers and pedestrians alike. The 360-degree visibility that these ad media provide always serves as a focal point that is very hard for people to miss. An ad-wrapped car on the road is capable of sending marketing messages to wider audiences, and the more wrap cars people see, the stronger is the recall of the advertisements they carry. This development is sure one good news for those hoping to soon drive free car in USA and Canada.









